About Farahani Consulting Group
We combine aesthetic expertise with data-driven systems to help Med Spas transition from "busy" to "scalable."

About Roya
I didn’t just learn sales, I lived it.
Before starting Farahani Consulting Group, I worked directly in high-pressure, client-facing environments where results actually mattered. Real conversations, real objections, real money on the line.
I excelled in sales within med spas, and that’s where I started to notice a pattern. Most businesses weren’t struggling because of a lack of clients — they were struggling because of how they were selling.
That’s where I learned what most businesses miss.
Sales isn’t about scripts, it’s about understanding people.
Now, I help beauty businesses and service-based brands fix what’s actually holding them back:
Low close rates
Inconsistent teams
Missed revenue hiding in plain sight
Building membership programs that bring in consistent residual income, while creating a system that keeps clients coming back and increases long-term revenue
My approach is simple. I break down your sales process, find exactly where you’re losing money, and rebuild it into something your team can actually execute.
No overcomplicated systems.
Just strategies that work in real life.
Our Blueprint for Expansion
Three core pillars designed to take your practice from daily grind to sustainable scale.
From Practitioner to CEO.
We provide the architecture for your practice’s independence. Our mission is to move you from the treatment room to the boardroom.



